- /bayt"n swich"/, adj.1. denoting a deceptive method of selling, by which customers, attracted to a store by sale items, are told either that the advertised bargain item is out of stock or is inferior to a higher-priced item that is available.n.2. an act or instance of such practice.
* * *n. the action (generally illegal) of advertising goods that are an apparent bargain, with the intention of substituting inferior or more expensive goods
[as adj.]a bait-and-switch scheme
* * *a selling method where advertisements for low-priced products are used to attract customers, who are then persuaded to buy sth more expensive
Useful english dictionary. 2012.
Look at other dictionaries:
bait and switch — n: a fraudulent or deceptive sales practice in which a purchaser is attracted by advertisement of a low priced item but then is encouraged to purchase a higher priced one – called also bait advertising; Merriam Webster’s Dictionary of Law.… … Law dictionary
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bait-and-switch — ☆ bait and switch [bāt′ n swich′ ] adj. of, related to, or employing an illegal or unethical sales technique in which a seller lures customers by advertising an often nonexistent item at a bargain price and then attempts to switch their attention … English World dictionary
bait-and-switch — v. The practice of advertising a product or service at a low price to bring customers into a store and, once they are there, urging them to buy a more expensive product or service by disparaging the original item or by saying that it is no longer … Law dictionary
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Bait and switch — In retail sales, a bait and switch is a form of fraud in which the party putting forth the fraud lures in customers by advertising a product or service at an unprofitably low price, then reveals to potential customers that the advertised good is… … Wikipedia
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bait-and-switch — adjective Relating to use of bait and switch (offering one attractive exchange initially, but not honoring the offer) in business, politics, and elsewhere. Despite Healys argument that the Liberty Fund would go to worthwhile causes, many felt the … Wiktionary
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